A freelance e-commerce project manager is a digital specialist experienced in working on both merchant and agency sides.
Their role is to bridge the gap between merchants who lack time to grasp digital intricacies and their agencies or professionals.
Th e-commerce project manager’s objective is to ensure e-commerce projects run smoothly and reach completion effectively and efficiently.
Working with web development agencies or digital professionals can be challenging if they assume you’re familiar with their technical language.
This communication gap may lead to misunderstandings, missed opportunities, and friction.
If you’re feeling this way, having a freelance e-commerce project manager on your side could be beneficial!
Whether your e-commerce website is under construction or up and running, you might lack time to coordinate your digital team and address their queries.
This can result in a lack of proactiveness from your team, leading to delays, outdated content, and neglected website maintenance.
An external freelance e-commerce project manager fosters collaboration among all parties, ultimately contributing to project success.
Typically, when adding a consulting e-commerce PM to your team, you can expect the following process:
The ultimate reason for hiring an e-commerce PM is to bring knowledge to the table and to coordinate your digital resources for faster and more efficient outcomes.
To facilitate this, Netsu offers contracts on a Retainer or Ad Hoc basis.
Contact us to determine the best fit for your needs.
Engaging a freelance e-commerce project manager for a fixed amount of time is the ideal approach to achieve ambitious goals.
A project manager that works for you only when you need them is recommended when the budget is severely limited.
An e-commerce manager takes a holistic approach, including day-to-day tasks related to optimizing or running your e-commerce website, such as working with admins to create new products.
On the other hand, an e-commerce project manager focuses on development-oriented activities to achieve specific goals, such as coordinating with web developers to install a new payment module, setting it up, and testing it before handing it over for approval.
Sometimes, the line between the two roles blurs, and a client might need both services.
For example, an e-commerce project manager might install a new blog module, but you still need an e-commerce manager to populate it.
Netsu can assist with both, offering Retainer or Ad Hoc engagements.
We typically work with small businesses that are already established and trading offline.
Our ideal client might be at the beginning of their e-commerce adventure or be already selling online.
B2B companies, often family owned, are the ones we have worked with the most. Some of them also operated a B2C website/channel.
In anything we do at Netsu, we have an informal, hands-on approach. We prefer practice to theory, action to talking. If anyone makes a mistake, we want to focus on finding a solution rather than a culprit.
We see ourselves as part of your team, and we prefer environments were the communication is friendly and open, without politics or grandstanding.
At Netsu, we are platform-agnostic.
We are more experienced in Magento 2 / Adobe Commerce, but we have helped clients with WordPress / WooCommerce and Shopify as well.
As we tent to work on the smaller end of the SMB scale, we typically don’t work with entry-level platforms like Wix or complex enterprise installations.
In the long term, successful e-commerce companies develop a strong in-house team comprising e-commerce managers, designers, developers, etc.
Yet, at many stages of a company’s lifespan, it might be way more beneficial to be able to count on a freelance PM. This can still grow in a long-term relationship, with all the advantages that come with familiarity, with the bonus that the engagement (and costs) can be scaled up or down.
Netsu is a fully remote company, with a team distributed in the UK (Edinburgh), Italy (Milan), and Poland (Poznan).
We recognize the value of meeting in person, but we don’t want to pass over to you any excessive travel costs.
If the chance arises (or if you are happy to cover travel costs), we will be happy to meet in person.
If you have any, we are happy to use your existing communication tools.
Typically, communication works with a project management program like Jira or Monday.com. Instant messaging, like Slack, is usually not enough as information can get lost.
We will also have regular catch-up calls.
We don’t code.
We will cooperate with the web developers of your choice, or we will find the ones that fit your needs. These can be offshore or in-country, depending on your requirements.
Are you curious about which opportunities are within your grasp?
Find out with an e-commerce website audit.
Do you have questions related to e-commerce and can't find your answer?
Get in touch for an ad-hoc consultation.
Flexible on-demand assistance for small e-commerce teams.